Large-format LED displays are becoming centrepieces of campuses, workplaces, and public spaces, but success takes more than choosing the right screen. This panel brings together integrators, technology specialists, creatives, and end users to explore what it really takes to make LED installations work harder over time. Covering everything from digital signage and feature walls to immersive, interactive, and broadcast-led environments, the discussion focuses on outcomes, collaboration, and designing LED experiences that deliver long-term value.